Table
Industry 73.1 Advertising services. Turnover, by products. Enterprises | 2014 |
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| 73.1 Advertising | 73.110 Advertising agencies | 73.120 Media representation |
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| NOK million | Share | NOK million | Share | NOK million | Share |
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| TOTAL | 19 583.5 | 100.0 | 7 886.6 | 100.0 | 11 697.0 | 100.0 |
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| 01 Media representation services | 11 091.4 | 56.6 | 568.8 | 7.2 | 10 522.6 | 90.0 |
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| 01.01 In print media | 2 093.6 | 10.7 | 247.6 | 3.1 | 1 846.0 | 15.8 |
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| 01.02 In TV/ radio | 3 773.6 | 19.3 | 2.9 | 0.0 | 3 770.7 | 32.2 |
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| 01.03 In internet | 2 897.9 | 14.8 | 206.2 | 2.6 | 2 691.7 | 23.0 |
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| 01.04 Sale of events relating advertising | 20.5 | 0.1 | 16.8 | 0.2 | 3.7 | 0.0 |
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| 01.05 Other sale of advertising space | 2 305.8 | 11.8 | 95.4 | 1.2 | 2 210.4 | 18.9 |
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| 02 Services By advertising agencies | 7 954.4 | 40.6 | 6 919.6 | 87.7 | 1 034.8 | 8.8 |
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| 02.01 Full service advertising | 3 178.3 | 16.2 | 2 678.7 | 34.0 | 499.7 | 4.3 |
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| 02.02 Direct marketing and direct mailing | 794.1 | 4.1 | 470.9 | 6.0 | 323.2 | 2.8 |
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| 02.03 Advertising design | 2 163.1 | 11.0 | 2 032.8 | 25.8 | 130.4 | 1.1 |
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| 02.04 Other advertising services | 1 818.9 | 9.3 | 1 737.3 | 22.0 | 81.6 | 0.7 |
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| 03 Other additional products | 537.7 | 2.7 | 398.1 | 5.0 | 139.6 | 1.2 |
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