Statistics Norway

Business activities, breakdown of turnover by product

3 Market research and public opinion polling. Turnover, by product. Enterprises. 2009
Products and recidency by client Turnover
NOK million Percentage distribution
Products, total 1 064.9  100.0
     
1 Market research services  940.2 88.3
1.1 Qualitative surveys  132.5 12.4
1.2 Quantitative ad-hoc surveys  399.3 37.5
1.3 Quantitative continuous/regular surveys  391.4 36.8
1.4 Market research other than surveys 17.0 1.6
     
2 Public opinion polling services 75.0 7.0
4 Other additional products 49.7 4.7

Explanation of symbols