Statistics Norway

Business services, breakdown of turnover by product

6 Advertising services. Turnover, by products recidency by client. Enterprises. 2007
Products and recidency by client Turnover
NOK million Percentage distribution
Products, total 11 468.5  100.0
1 Mediarepresentation services 5 452.1 47.5
1.1 In print media 3 344.2 29.2
1.2 In TV/ radio 86.8 0.8
1.3 In Internett  508.6 4.4
1.4 Legal advisory and representation services in civil law 4.7 0.0
1.5 Sale of events relating advertising 1 507.7 13.1
     
2 Services by advertising agencies 5 306.1 46.3
2.1 Full service advertising 2 548.1 22.2
2.2 Direct marketing  421.1 3.7
2.3 Advertising design 1 163.7 10.1
2.4 Other advertising services 1 173.1 10.2
     
3 Other additional products  710.4 6.2
     
4 Recidency by client, total 11 468.5  100.0
4.1 Domestic 11 198.0 97.6
4.2 Intra-EU  252.9 2.2
4.3 Extra-EU 17.6 0.2

Explanation of symbols